2017 is our third successive year in Europe, following the success of the event in the United States since 2009. We’re once again welcoming the very best speakers in player insight, player-centricity and research, from around the world.

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Catch up on #gamesUR talks and panels from the past 8 years, online, for free!

Our inaugural European event in 2015 welcomed Riot Games, Ubisoft, Deep Silver Volition and more to Conway Hall in London. Highlights included Tori Leonard sharing Big Fish’s approach to competitor research in the free-to-play space, and Riot’s Austin Harley sharing the story of Summoner’s Rift: League of Legends’ biggest ever content update.

Watch the talks from 2015

Feedback for 2015

Interesting and relevant talks presented in an atmosphere that encouraged discussion. A good mix of behavioral and technical approaches.

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The talks were very informative. There was a good balance between the talks focused on techniques or methodologies, and the ones that were about games user reseach dynamics in a company setting. I am coming back next year!

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Great organisation, interesting speakers, great networking opportunities.

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In 2016 our event returned to Conway Hall, in the heart of London. Among other incredible talks, EA’s Johan Dorell shared DICE’s approach to communicating research data to devteams, and Ubisoft’s Laura Glibert talked through best practices for VR playtesting.

Watch the talks from 2016

Feedback for 2016

This was a thoroughly enjoyable event and I have learnt a lot from the range of speakers who gave their time to present.

Anonymous Attendee survey

Some great speakers were included, particularly the chap from Microsoft. I thought his talk was really insightful and thought provoking.

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Useful, interesting, met some great people!

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